Celebrate national prosecco day this August with a bottle of the white wine and potentially a party or event dedicated to this day. When 13th August comes around it will be a great occasion for a restaurant or bar to incorporate a prosecco themed event. In this article, we will be providing options that can be included to create an excellent arrangement for a celebration on national prosecco day 2022.
History
Prosecco initially saw its rise in the beginning of the sixteenth century in Trieste, Italy. The foundations of the wine can be traced to the need for establishing a difference between the ‘Ribolla’ of Trieste from other forms of wine that were being created at a cheaper cost in Istria. The first known mention of the name Prosecco (Prosecho) was in 1593 when an Englishman Fynes Moryson placed the white wine amongst the most famous in Italy of the time demonstrating the growth and popularity that Prosecco has endured throughout history. Now that we have discussed the history of the wine itself, lets talk about why the day is important for celebrating and the brand Riondo Prosecco (the company that created National Prosecco Day) has embraced the idea that a celebration is needed for one of the most popular wines in the world. The date for National Prosecco Day was chosen to be August 13th as Prosecco is a drink that is best enjoyed during the summer heat. To commemorate National Prosecco Day we at Alliance Online would highly recommend the 1Utopia Nude Reserva wine glass collection, the reason for this simply being that the elegant nature of the slim stem combined with the sleek shape makes for the perfect accompaniment for the special occasion.
Popularity
Prosecco is a wine that has been on the rise for the last couple of years due to its accessibility and affordability. The popularity of the drink can be traced back to the mid 2010’s when the drink became a viable alternative to more expensive wines for parties or events. However the real boom of Prosecco happened during the Covid lockdown that the world experienced. With bars and restaurants closed during this period of time many began experimenting with drinking Prosecco at home and this has carried on even post-lockdown with many hosting Prosecco parties in 2022. The popularity of Prosecco for a while was dormant but it is no surprise that the wine has seen a resurgence. 2The largest market for the drink is the UK with over 1/3 of total exports of Prosecco being to the UK. The financial collapse of 2008 was also one of the key contributing factors towards Prosecco catapulting to one of the nation’s favourite drinks as consumers began looking for viable alternatives that could bridge the gap between champagne and cheaper options. 3To celebrate this event we would urge the reader to purchase wine stoppers that will ensure that opened wine bottles will stay fresh for up to 2 weeks.
Prosecco Production
The Prosecco production has been centralised to two regions in Italy that have the perfect weather conditions to create Prosecco’s characteristic fruit flavours and the refreshing high acidity. The production of Prosecco can be found in Veneto and Friuli-Venezia Giulia, bottles of Prosecco must carry a DOC label (Denominazione Di Origine Controllata) which effectively authenticates that the Prosecco bottle you have purchased comes from these regions and the wine is made in adherence to the strict rules in growing and producing Prosecco. 1An example of the immense growth that the Prosecco industry is currently experiencing can be seen in the increase in sheer quantity of bottles that were produced in 2021 (627.5 million). So, to make sure the Prosecco that you buy is of adequate quality please look for either the DOC or DOCG label that you can find on the bottle which will guarantee that the bottle purchased comes from the beautiful hills of North-Eastern Italy. Here at Alliance Online we understand the importance of glassware when hosting a party, event or for just regular restaurant dining. For this reason we would like to suggest the reader take a look at the Lucent Polycarbonate glassware range by Utopia. We recommend this range as the elegant and sophisticated shapes of the flutes will match with any commercial setting or party at home.
How To Celebrate This Year
If you are intrigued by National Prosecco Day but aren’t sure as to how to incorporate it into your restaurant, bar or at home then look no further. There are numerous ideas and concepts that will successfully work this August, the following are a few:
- Restaurant:
Understandably, if you are operating a commercial restaurant then the idea of integrating a day that is centred around a drink might sound daunting. However, there are ways that this can be done whether it be through cheaper prices for Prosecco just for the 13th August (whilst still making a profit) or introducing a potential taster session for a select few Prosecco variations. Once again, the idea for this is to just simply allow the consumers to understand that National Prosecco Day will be celebrated in your establishment.
- Bar:
It is easier for a bar to integrate National Prosecco Day into everyday operations as a majority of bars across the UK will already be selling Prosecco or variations of the drink essentially reducing the risk of consumers not being receptive to the day. A bar can take advantage of this day by throwing an event on the 13th August especially with it being a Saturday rather than a week day which will allow people to be more responsive to the notion of drinking alcohol like Prosecco. The beauty of the drink is the amount of variations you can find will ensure that anyone who goes to your bar will discover a drink to their taste buds.
- Home:
Anyone who has drunk Prosecco before can attest that the drink is versatile, it can be used for parties or events at commercial gatherings as well as small get togethers domestically at someone’s house. Throwing a party on National Prosecco Day yourself is an excellent way of celebrating this event, however depending on the size of your party we would suggest potentially investing in a wine cooler, which you can find on Alliance Online. As wine coolers are truly the best way of keeping Prosecco chilled as well as other wine beverages. A wine cooler can also be used all year round not just for the 13th August as there are other events and dates that are celebration-worthy throughout the calendar year.
At Alliance Online we can appreciate that it can be difficult choosing the appropriate setting for National Prosecco Day. We would like to suggest that a commercial catering company to incorporate this day into general operations for Saturday the 13th August. However we at Alliance Online would strongly urge people to remember to drink responsibly in accordance with the law.
References
- Reserva Utopia Wine Glass Glassware | Alliance Online
- How Prosecco Became The UK’s Favourite Fizz
- Wine Stoppers – Alliance Online
