UK Coffee Week – Fantastic Fundraising Event

UK coffee week is the nation’s favourite celebration of the fine drink and is designed for a good cause to help change lives in developing communities. Created to help raise funds for Project Waterfall, many people around the UK will be looking to celebrate the annual event in style this year. The following are some of the key considerations and ideas that should be implemented to celebrate the event successfully. Project Waterfall and the importance of the week For many reading this article it might be the first time you have heard of the name Project Waterfall, the charity is an initiative created to end the water crisis in our lifetime. Simply put the reason for UK coffee week is due to the inconceivable water shortage many in poorer climates are experiencing with one estimate being close to 785 million people around the world not being able to access clean water. The goals of Project Waterfall are to deliver the following to growing communities around the world:

• Clean Water
• Sanitation
• Education

For obvious reasons such as the betterment of society and offering sufficient ways in eradicating or reducing the water shortage in our lifetime, the UK coffee week is an important event for many around the UK. We at Alliance Online would strongly agree with this summation and strongly urge Restauranteurs, café owners and publicans around the country to host a UK coffee week event between the 10^th – 16^th October with proceedings going to Project Waterfall as this is the main reason for getting involved. Get Involved So how can you celebrate UK coffee week this October? Well there are numerous ways this can be done, whether throwing your own event or attending one yourself. One of the best ways to take part is by simply signing up your business online through the UK coffee week website and they will send out a fundraising kit that will be full of tips and tricks to help make the most out of the week. Providing the right aesthetic for UK coffee week is a crucial part of attracting guests to celebrate in your establishment. Understandably, if this is your first time throwing an event of this kind preparing the right theme and settings can be daunting however we at Alliance Online would strongly urge a business owner to keep it simple and stick to what you know. Drastically changing the concept and interior look of your establishment will often lead to undesired results with many patrons feeling uncomfortable in a new environment especially for an event that will only last one week. It is important to find the right balance between celebratory and what regular customers expect to see. Another thing that should be noted is the event is to be thrown with the intention of raising money for Project Waterfall so remember to keep the presentation appropriate. Cutlery, Crockery and Foods So what does a UK coffee week event actually entail? It is actually somewhat straightforward, essentially it is up to you. Most UK coffee week events will usually offer foods like cake or even meals, coffee is obviously a key aspect of a UK coffee week event with drinks being a key part of the menu so ensure plenty of coffee options, along with tea, orange juice and any other suitable options. The cutlery and crockery for an event such as the UK coffee week is incredibly important as this will usually be the aspect of the event a guest will interact with the most. Providing suitable crockery and cutlery should be thought out thoroughly and should enhance any customer’s overall experience.  The crockery should reflect the mood and presentation of the event, for a happy and rewarding soiree establishment should strongly contemplate using the Plain white porcelain range or the Churchill stonecast range. Decorations As briefly touched on earlier it’s not just the crockery and cutlery that restaurateurs have to get right but also the overall aesthetic of the establishment. From the walls to the staff everything has to be in sync with one another. For further information regarding the possibilities for decorations that would work well for a UK coffee week event please read some of our previous articles that highlight the tableware trends of 2022 or our article regarding the top glassware tips and trends that are an essential part of any modern celebration. To adequately decorate a UK coffee week event we would highly recommend purchasing a Bulkysoft Terracotta lunch napkin or a neutral white Bulkysoft lunch napkin, these two would be ideal options as they can both blend in with any commercial environment. Here at Alliance Online we understand that these are difficult times and can appreciate the fact that many establishments would be hesitant to implement new events or change the visual appearance of the restaurant itself. However using the tips and tricks above we can confidently say that any commercial caterer will be able to celebrate UK coffee week without issue.